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Creation is a process, not a product. Some things need to unfold — through time, through dialogue, through care.


AL – MA is an independent creative lab founded by Alex Libotte. We work across design, imagery, visual storytelling, and spatial concepts — exploring the spaces in-between nature and humanity, technology and science and the arts. Led by a hands-on mindset and an appreciation for the unknown, we collaborate with individuals, studios, and organisations who value thoughtful making and original thinking. 

"Almamorphosis" – 2024

Postcards featuring Impressionist art from the Barberini Museum, sparking creative exploration for the Urban Docks project through research-driven inspiration.

New Area on the Horizon

An exploration at the intersection of ecology, culture, and innovation — shaping brand narratives for a new kind of campus in Berlin.

3D key visual of the Urban Docks brand identity, representing the fusion of nature, art, science, and high-tech in a creative, experimental process.
Entrance stairs at the Barberini Museum, reflecting the research-driven creative process and inspiration behind the Urban Docks exhibition.
Breakdancers in São Paulo featured in AL–MA's Nike Brazil project, capturing the essence of urban youth culture through immersive research and photography.

Transforming Data into Vision

Turning research and market data into visual tools for strategic clarity — a board-level presentation for Nike Brazil.

Two men in running gear in front of a house in Rio de Janeiro, representing running culture for AL–MA's Nike Brazil project.
Photograph of the physical model created for the Nike Brazil exhibition, showcasing design elements for a unique, immersive experience.
Playmobil model used for experimental livery design projections, exploring process-driven creative techniques.

Skin Care for King Air

Exploring form, surface, and motion through a custom livery design for a twin-prop aircraft.

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Bike casting a strong shadow, symbolizing urban mobility and the dynamic energy of the Grin project.

Navigating The Process

From the streets, for the streets. How we generate insights through immersive investigation and play.

Advertising frame featuring Grin communication in an urban setting, highlighting the brand's presence in the city.
View inside the Grin app showing an animated location pin in the shape of the logo, symbolizing urban mobility and navigation.
Abstract industrial machinery captured with a poetic perspective, blending texture and form in a fresh visual approach.

Industry Poetry

Creating a poetic perspective on manufacturing and production — a curious reimagining of conventional industrial photography.

Close-up of factory components, with a focus on texture and light, creating a poetic and visually compelling industrial scene.
Abstract view of industrial machinery in operation, highlighting intricate details and geometric forms, creating a poetic representation of the manufacturing process.
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